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Do the Web Write

Writing and Marketing Your Website
Do the Web Write    
Format Softcover plus CD-ROM
Catalogue No. 978-1-55180-832-1
Pages 154
Language English only
Price $22.95
 

Written by Dan Furman.
Published by Self-Counsel Press, 2009.

Description:
The hardest part of making a successful website isn't building or "coding" it. The hardest part is writing great content that will attract readers and keep them coming back.

Do the Web Write is a complete guide to writing (and running) a successful website. This is not a book on how to code your website, but a book on how to determine what pages you should have on your website and how best to write them.

The book is written in plain English and covers many different types of websites, including blogs, corporate websites, social networking sites, and small business sites.

Online technology will change each year, but what remains constant is that a website needs great content, written in an engaging and web-friendly manner, to make it a success. This book takes you step-by-step through every essential page you'll need on your website and demonstrates how to write each page.

Do the Web Write will help you to:
  • understand the fundamental elements of a successful website—learn where your visitors are coming from and how to address their needs so they stay at your site
  • format your website for maximum conversion—learn about page order, what information to have, and how it all works together
  • learn how to write effective, persuasive web copy, from landing pages to sales page to blogs, and everything in between
  • create helpful FAQ pages to generate more traffic
  • write press releases that get attention on the web
  • and much more.
Author Dan Furman is a professional copywriter and website conversion expert. Furman runs a successful copywriting and marketing consulting company, and knows firsthand what makes websites succeed—and fail—and is ready to share his vast wealth of knowledge and experiences with you.

Do the Web Write comes with a CD-ROM which includes numerous samples, web templates, and resources.

System Requirements:
  • CD-ROM drive
  • MS Word or compatible word processor
  • MS Windows 95, 98, ME, 2000, XP, Vista, or NT4
  • Web browser: IE Version 7 or similar
All purchases of software are final. More information can be found in our Return Policy.

From the same author:
Start & Run a Real Home-Based Business

  
Price and availability subject to change. Shipping and applicable taxes extra.
Questions about this product? Please e-mail us.
This page last modified: June 9, 2009
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